Temple-Inland is a leading supplier of corrugated packaging. This booth features bi-lingual, value based messages that directly speak to target audiences in the produce industry.
The theme for this booth is Strength. Support. Stability. These terms apply equally to the produce packaging and the entire company. They epitomize Temple-Inland's solid leadership position and quickly communicate those qualities that customers count on.
The overhead banners communicate the theme to a bi-lingual audience. One side of the banner conveys the product's strength, support, and stability while the other side conveys those same values for the company.
All interior messaging relates back to the theme words, tying them to benefits for the target audience.
Temple-Inland is proud to be a part of helping produce growers get their products to the end-user. These exterior booth graphics visually tie Temple-Inland's corrugated products to the people who enjoy the produce.
Temple-Inland uses its exhibit space to reach both attendees and exhibitors, as both are potential clients. The “Grounds for Success” coffee bar at the front of the booth attracted significant traffic to the booth both before and during show hours.